-article submitted by Don Durand
Western Canada Fashion Week (WCFW), which was established in 2005, has developed into a nationally-recognized fashion and design event and the second-largest Fashion Week in Canada. What sets us apart is our mission to create a community of all involved in the fashion and beauty industries, including media and production staff. WCFW demonstrates a commitment to the development of the fashion, art and design community through subsidizing all designers who showcase at our events, creating competitions that generate recognition and financial support for entrants, and providing year-round opportunities for designers to market collections and gain publicity. We are unique among fashion weeks around the world because we are a platform for established designers as well as an in-house incubator that discovers new talent and launches the careers of young designers. WCFW is a local event with a global vision, enabling our designers to work locally while reaching larger markets.
Above, photos by Don Durand
Photo is of Diana G, at the end of the runway, taking some photos during rehearsal at the WCFW (Western Canadian Fashion Week). Diana was told to get down low and even lower than this photo. On her final photos, Diana’s camera was about one inch off of the runway.
Monday night was an exciting night with Burlesque and Freak Show. I photographed a low of 500-1000 photos an evening. Monday night was an exception 1600 photos. Also in attendance on Monday, Wednesday and Friday night was Kevin Fuhr from the SAPC.
Above, photos by Kevin Fuhr
Our camera settings were 1/160 or 1/180 sec, f/5.6 to 6.7 and ISO of 1000 to 1250 or 1600 at the most. White Balance was at Tungsten. The runway is well lit except the last five feet where the models have a tendency of getting raccoon eyes. We could use an on camera, manual flash, with mandatory CTO (color temperature orange) gel, with a flash setting of 1/64 or 1/128.
Best lens is a 70-200 mm on a full frame. Diana was shooting with a 70-300 mm on a 1.6 crop sensor and couldn’t photograph full models, head to toes, at the end of the runway.
The “Photographers’ Pit” consists of fifteen to over twenty photographers. Doors for photographers opened at 6 pm. We could photograph rehearsal. Audience doors are open at 7:50 pm. While the show is on, we as photographers are expected to be quiet in our seats, as video with sound was being recorded; organized with our equipment with the least amount of movement (distraction) as possible. There is one intermission and show is well organized with a constant flow of action.
Photo by Kevin Fuhr
Photo by Diana Gorski
Photo by Diana Gorski
Ernest Augustus, our February Guest Speaker, treated us as honoured guests. He and his group of photographers always made sure we were photographing with proper camera settings and proper positioning of models on runway. This included placement of their feet and good background. Diana was privileged to go backstage and photograph some of the models while they were getting ready for the show. I was “jealous”, they wouldn’t allow me backstage, I can’t figure why?
What Diana and I expected to be a one or two day photography event was a five day event. Andrew’s February Workshop model, Roxy, was at Tuesday night show. She was scheduled to walk the runway on Thursday night but none of us were in attendance. Ernest also gave Diana and I a special treat Tuesday night. After the intermission, being away busy from The Pit, he gave both Diana and I the opportunity to share his lights. There were two lights that fired off behind the Photographers’ Pit as well as a light from twenty feet above the runway. This highlighted the hair and back lit the models. I didn’t realize how effective the upper lights were until after I got home and examined my photos.
With great appreciation and enthusiasm we would like to thanks Ernest for an educational photo shoot. Photo by Diana Gorski